4 Working SEO Tips for Higher Ranking YouTube Videos
We all know YouTube is the second largest search engine on the planet after Google. It generates an estimated 92 billion page views each month which also provides colossal traffic to different websites and blogs.
YouTube also offers you ways to monetize the content of your videos. If your content gets enough views, you can make good money from your YouTube videos
1. Title Of The Video – Use Keywords
Take advantage of Google and YouTube auto-complete feature. This will give you an overview of what people are searching for on Google and Youtube and will help you optimize your content accordingly.
Here, you can notice that once I have typed a few keywords, YouTube begins to suggest results. This is because these are most searched queries regarding your keywords.
2. Description Of The Video
Write a description of your video content. The first couple of lines play a major role in your video’s ranking in the search engine. You can also use the search engine’s autocomplete keyword phrases as your description. If the searched keyword matches the first two lines of your video description, the video is more likely to get a higher ranking.
In the image above, you can see that my search keyword matches the video description which is in the first two lines. Using longtail keywords as your video description will also boost the ranking of your videos immensely.
3. Use The Closed Caption (CC) Feature In Your Video On YouTube.
Use the closed caption (cc) feature of YouTube. This shows your text over the video which helps viewers understand your video narration better. It can also be translated into different languages thereby reaching out to more people. Upload the transcript also helps. Transcripts contain the text of what was said in the video. YouTube’s new algorithm automatically converts your voice into a transcript which makes it easier to activate it. You can also write a closed caption if your video doesn’t contain voice.
Using closed captions gives the video a new way to get the index into the search engine since it has keyword written in there. Also, write your transcript into video description. Doing so makes your video keyword rich which is very friendly to the search engines.
4. Tagging & Keyword Research For YouTube Videos
List specific tags first: Write your main keyword first. Doing this will put weight in algorithms.
List general tags: Write general and matching keywords. For example, if your main keyword is “Shoutmeloud”, general tags can be “Blogging tips”, “Harsh Agrawal”,” WordPress help” etc.
Also, include the misspelling of your tags: For example, if you have a keyword as “Real SEO”, also put “Reeal SEO”. Go to TouTube analytics and check for traffic resources to see how people are searching for you.
Include singular and plural of your tags: If your keyword is ” Tattoo Art”, also put “Tattoo Arts”, and separate your keyword into different tags like ” Tattoo” & “Art”.
